Influence of Service Quality on Tourists Satisfaction When Coming To Hanoi
Author(s)
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Abstract
The objective of this paper is to apply SERVQUAL's service quality model to evaluate factors affecting tourism service quality and the impact of tourism service quality on tourist satisfaction. Visiting at tourist destinations in Hanoi. The analysis results using SPSS 22 and Smart PLS 3.0 software show that all the hypotheses are supported.
Keywords
Service quality, tourist satisfaction, Hanoi, Vietnam
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