Factors Affecting University Reputation
Author(s)
Download Full PDF Pages: 232-247 | Views: 594 | Downloads: 249 | DOI: 10.5281/zenodo.5045154
Abstract
This study presents some of the implications for the development of student trust, student identity, and student commitment in the relationship between university reputation and behavioral intention in higher education. It begins with the discovery of the roles of student trust, student identity, and student commitment
Keywords
University reputation, student trust, student identity, student commitment, higher education.
References
i. Burgess, A., Senior, C., & Moores, E. (2018). A 10-year case study on the changing determinants of university student satisfaction in the UK. PloS one, 13(2), e0192976.
ii. Calitz, A. P., Greyling, J., & Glaum, A. (2016). CS and IS alumni post-graduate course and supervision perceptions. Paper presented at the Annual Conference of the Southern African Computer Lecturers' Association.
iii. Campbell, K. C., & Fuqua, D. R. (2008). Factors predictive of student completion in a collegiate honors program. Journal of College Student Retention: Research, Theory & Practice, 10(2), 129-153.
iv. Caruana, A. (1997). Corporate reputation: concept and measurement. Journal of product & brand management, 6(2), 109-118.
v. Chen, C., & Esangbedo, M. O. (2018). Evaluating University Reputation Based on Integral Linear Programming with Grey Possibility. Mathematical Problems in Engineering, 2018, 17. doi: http://dx.doi.org/10.1155/2018/5484326
vi. Chen, M. (2018). Effect of Professional Satisfaction on Learning Engagement in Undergraduates Majoring in Preschool Education: Mediating Role of Professional Commitment. Psychology, 9(08), 2250.
vii. Chen, P.-Y., Pham, L., Cousins, B., & Bui, C. (2017). Student Satisfaction and Its Antecedents: How Does Student Satisfaction Index Model Matter in the Context of Joint Master’s Degree Programs in Vietnam. International Journal of Business & Applied Sciences, 6(2), 6.
viii. Chin, W. W. (1998). The partial least squares approach to structural equation modeling. Modern methods for business research, 295(2), 295-336.
ix. Chun, R., Da Silva, R., Davies, G., & Roper, S. (2005). Corporate reputation and competitiveness: Routledge.
x. Clark, B. H., & Montgomery, D. B. (1998). Deterrence, reputations, and competitive cognition. Management Science, 44(1), 62-82.
xi. Cohen J. (1988). Statistical Power Analysis For The Behavioral Sciences. New Jersey: Lawrence Erlbaum Associates.
xii. Confente, I., Siciliano, G. G., Gaudenzi, B., & Eickhoff, M. (2019). Effects of data breaches from user-generated content: A corporate reputation analysis. European Management Journal, 37(4), 492-504.
xiii. Connelly, B. L., Certo, S. T., Ireland, R. D., & Reutzel, C. R. (2011). Signaling theory: A review and assessment. Journal of management, 37(1), 39-67.
xiv. Corley, K., & Gioia, D. (2000). The rankings game: Managing business school reputation. Corporate reputation review, 3(4), 319-333.
xv. Erjavec, H. S. (2015). Customer satisfaction and customer loyalty within part-time students. Journal of Economics and Economic Education Research, 16(2), 1. Esangbedo, M. O., & Bai, S. (2019). Grey Regulatory Focus Theory Weighting Method for the Multi-Criteria Decision-Making Problem in Evaluating University Reputation. Symmetry, 11(2), 230.
xvi. Ferguson, T. D., Deephouse, D. L., & Ferguson, W. L. (2000). Do strategic groups differ in reputation? Strategic management journal, 21(12), 1195-1214.
xvii. Fishbein, M., & Ajzen, I. (2011). Predicting and changing behavior: The reasoned action approach: Psychology Press.
xviii. Frenken, K., Heimeriks, G. J., & Hoekman, J. (2017). What drives university research performance? An analysis using the CWTS Leiden Ranking data. Journal of Informetrics, 11(3), 859-872.
xix. Gee, R., Coates, G., & Nicholson, M. (2008). Understanding and profitably managing customer loyalty. Marketing Intelligence & Planning, 26(4), 359- 374.
xx. Goodwin, N. (1996). Economic meanings of trust and responsibility. Ann Arbor, MI: The University of Michigan Press.
xxi. Greenwood, R., Li, S. X., Prakash, R., & Deephouse, D. L. (2005). Reputation, diversification, and organizational explanations of performance in professional service firms. Organization Science, 16(6), 661-673.
xxii. Hagiwara, G., Akiyama, D., Kuroda, J., Hagiwara, Y., & Shimozono, H. (2018). Relationships between the elite athlete identification and sport commitment for Japanese collegiate athletes.
xxiii. Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., & Thiele, K. O. (2017). Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods. Journal of the Academy of Marketing Science, 1-17.
xxiv. Hair Jr, J. F., Hult, G. T. M., Ringle, C., & Sarstedt, M. (2016). A primer on partial least squares structural equation modeling (PLS-SEM): Sage Publications.
xxv. Jani, D., & Han, H. (2014). Personality, satisfaction, image, ambience, and loyalty: Testing their relationships in the hotel industry. International Journal of Hospitality Management, 37, 11-20.
xxvi. Jani, D., & Han, H. (2015). Influence of environmental stimuli on hotel customer emotional loyalty response: Testing the moderating effect of the big five personality factors. International Journal of Hospitality Management, 44, 48-57.
xxvii. Kanto, D. S., de Run, E. C., & bin Md Isa, A. H. (2016). The Reputation Quotient as a corporate reputation measurement in the Malaysian banking industry: A confirmatory factor analysis. Procedia-Social and Behavioral Sciences, 219, 409-415.
xxviii. Kaplan, A., & Maehr, M. L. (2007). The contributions and prospects of goal orientation theory. Educational psychology review, 19(2), 141-184.
xxix. Kaur, H., & Soch, H. (2012). Validating antecedents of customer loyalty for Indian cell phone users. Vikalpa, 37(4), 47-62.
xxx. Liu, Y., Esangbedo, M. O., & Bai, S. (2019). Adaptability of Inter-Organizational Information Systems Based on Organizational Identity: Some Factors of Partnership for the Goals. Sustainability, 11(5), 1-20.
xxxi. Lorenzetti, J. (2009). Student satisfaction and retention: Understanding the year- byyear relationship. Recruitment and Retention in Higher Education, 23(12), 5-6.
xxxii. Martínez, P., & del Bosque, I. R. (2013). CSR and customer loyalty: The roles of trust, customer identification with the company and satisfaction. International Journal of Hospitality Management, 35, 89-99.
xxxiii. McKnight, D., Choudhury, V., & Kacmar, C. (2002). Developing and validating trust measures for e-commerce: An integrative typology. Information systems research, 13(3), 334-359.
xxxiv. Munisamy, S., Jaafar, N. I. M., & Nagaraj, S. (2014). Does reputation matter? Case study of undergraduate choice at a premier university. The Asia-Pacific Education Researcher, 23(3), 451-462.
xxxv. Nelson, R. R., & Rosenberg, N. (1993). Technical innovation and national systems.
xxxvi. National innovation systems: A comparative analysis, 322.
xxxvii. Neumann, Y., & Finaly-Neumann, E. (1989). Predicting juniors’ and seniors’ persistence and attrition: A quality of learning experience approach. The Journal of Experimental Education, 57(2), 129-140.
xxxviii. Nuraryo, I., Sumartias, S., Umar, H., & Rahmat, A. (2018). The Influence of Corporate (University) Identity on Student Retention with Corporate Reputation and Student Satisfaction as Mediating Variables. The Social Sciences, 13(8), 1366-1372.
xxxix. Oliver, R. L. (1999). Whence consumer loyalty? the Journal of Marketing, 33-44.
xl. Oliver, R. L. (2014). Satisfaction: A behavioral perspective on the consumer: A behavioral perspective on the consumer: Routledge.
xli. Pedro, E., Leitão, J., & Alves, H. (2016). Does the quality of academic life matter for students’ performance, loyalty and university recommendation? Applied Research in Quality of Life, 11(1), 293-316.
xlii. Quintal, V. A., Lee, J. A., & Soutar, G. N. (2010). Risk, uncertainty and the theory of planned behavior: A tourism example. Tourism Management, 31(6), 797- 805.
xliii. Rabiee, F. (2004). Focus-group interview and data analysis. Proceedings of the nutrition society, 63(4), 655-660.
xliv. Rather, R. A. (2018). Investigating the impact of customer brand identification on hospitality brand loyalty: A social identity perspective. Journal of Hospitality Marketing & Management, 27(5), 487-513.
xlv. Rindova, V. P., Williamson, I. O., Petkova, A. P., & Sever, J. M. (2005). Being good or being known: An empirical examination of the dimensions, antecedents, and consequences of organizational reputation. Academy of management journal, 48(6), 1033-1049.
xlvi. Roberts, P. W. D., Grahame R. (2002). Corporate reputation and sustained superior financial performance. Strategic management journal, 23(12), 1077-1093.
xlvii. Ryschka, A. M., Domke-Damonte, D. J., Keels, J. K., & Nagel, R. (2016). The effect of social media on reputation during a crisis event in the cruise line industry. International Journal of Hospitality & Tourism Administration, 17(2), 198-221.
xlviii. Saleem, S. S., Moosa, K., Imam, A., & Khan, R. A. (2017). Service Quality and Student Satisfaction: The Moderating Role of University Culture, Reputation and Price in Education Sector of Pakistan. Iranian Journal of Management Studies, 10(1), 237-258. doi: http://dx.doi.org/10.22059/ijms.2017.217335.672304
xlix. Salmi, J. (2019). Academic governance and leadership in Vietnam: Trends and challenges. Journal of International and Comparative Education (JICE), 103-118.
l. Szakos, D., Szabó-Bódi, B., & Kasza, G. (2019). Consumer awareness campaign to reduce household food waste based on PLS-SEM behaviour modelling.
li. Tenenhaus, M., Vinzi, V. E., Chatelin, Y.-M., & Lauro, C. (2005). PLS path modeling. Computational statistics & data analysis, 48(1), 159-205.
lii. Thien, T. H. (2018). Mediating effect of strategic management accounting practices in the relationship between intellectual capital and corporate performance Evidence from Vietnam. University of Economics, Ho Chi Minh City.
liii. Thomas, J. (2009). “Trust” in customer relationship: addressing the impediments in research. Proceedings of Asia-Pacific Conference on Advances in Consumer Research, (pp. 346–349).
liv. Vidaver-Cohen, D. (2007). Reputation beyond the rankings: A conceptual framework for business school research. Corporate reputation review, 10(4), 278-304.
lv. Volkwein, J. F., & Sweitzer, K. V. (2006). Institutional prestige and reputation among research universities and liberal arts colleges. Research in Higher Education, 47(2), 129-148.
lvi. Watkins, B. A., & Gonzenbach, W. J. (2013). Assessing university brand personality through logos: An analysis of the use of academics and athletics in university branding. Journal of Marketing for Higher Education, 23(1), 15-33.
lvii. Žnidar, A. T. V. D. V. K. (2016). Exploring academic reputation – is it a multidimensional construct? Corporate Communications: An International Journal, 21(2), 160-176. doi: doi:10.1108/CCIJ-01-2015-0003
Cite this Article: