Examining Entrepreneurial Roles and Indentity: Case Study from China and Pakistan
Author(s)
Saba Fazal Firdousi , Prof Dr Cai Li , Majid Murad , Hasnain Javed ,
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Abstract
This article examines entrepreneurial identity in both the Pakistan and China to develop a deeper and more holistic understanding of the concept of entrepreneurial identity through the lenses of identity theory and social identity theory. By examining the entrepreneur as both a role and an identity, this article explores how an entrepreneur views the entrepreneur's role, the entrepreneur's counter-roles, and the "self-as-entrepreneur" and seeks to understand how entrepreneurs build their identity as an entrepreneur. A more nuanced view of entrepreneurial identity can be explored for entrepreneurs in both the Pakistan and China by looking at the role identity in different social constructs. The study argues that Pakistan entrepreneurs use counter-roles to bridge the gap between their perception of entrepreneur-as-role and self-entrepreneur, while China's entrepreneurs have less struggle to reconcile the two and use counter-role as a way to paint "calling" entrepreneurship, justifying their abandonment of other identities.
Keywords
China, counter-roles, entrepreneurial identity, entrepreneurial roles, Pakistan
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