The Role of Strategic Entrepreneurship on Quality of Services in the Hotels of the Jordanian capital Amman
Author(s)
Khalid Munther Lutfi , Dr. Marwan Alnsour ,
Download Full PDF Pages: 150-168 | Views: 864 | Downloads: 250 | DOI: 10.5281/zenodo.3613409
Abstract
The aim of this study was to identify the role of strategic entrepreneurship on the quality of services in the hotels of the Jordanian capital Amman. A quantitative methodology was adopted, a questionnaire was distributed to gather data from all management levels for the (146) hotels in the Jordanian capital Amman. (328) surveys were analyzed using SPSS and Amos. The study concluded that the strategic entrepreneurship and its dimensions (innovation, creativity, Risk taking, Proactiveness) influenced (55%) of the whole impact on the quality of hotel services in the hotels of Amman. The main recommendations of the study were involving employees in the decision-making process, Providing previous models for creative employees, creating a research and development allocations, providing proactive plans to face systematic and nonsystematic risks, cooperating with competitors
Keywords
Strategic Entrepreneurship, quality of services, Hotels, Jordan, Amman
References
i. Abdel Kareem Al- Ragged, Ayoub Ahmad Alsawalhah, M. (2017). The Impact of Training on Improving the Quality of Hotel Services in the Five-Star Hotels A Case Study in the City of Amman, from the Perspective of Workers. Global Journal of Management and Business Research, Vol. 17 No. 1, pp. 3-15.
ii. Abdulkader, Essam El-Din, (2001), The Role of Public Relations in Upgrading Hotel Services: An Applied Study on Khartoum State Hotels, Unpublished Master Thesis, Sudan.
iii. Abu Nasser, Medhat Mahmoud, (2015), Total Quality Management: Japan's Kaizen Strategy for Organizational Development, Arab Group for Training and Publishing, Cairo, Egypt.
iv. Abubakar, Kosrat Mohammed and Ali, Muzaffar Hamad, (2017), The relationship between the process of human resources training and the quality of hotel service and their impact on strategic success An exploratory study of the sample of employees in five-star hotels in the city of Erbil, Anbar University Journal for Economic Management, 9 (19) ), 324-356.
v. Ahmad, Donia Tariq, (2017), Organizational Innovation and its Impact on Hotel Service Quality Exploratory Study in Babylon Hotel in Baghdad, Journal of Baghdad College of Economic Sciences, (51), 277-312. The Soul
vi. Ajarma, Tayseer, (2005), Banking Marketing. I 1. Dar Hamed for Publishing and Distribution, Amman, Jordan.
vii. Akbaba, A. (2006), “Measuring service quality in the hotel industry: a study in a business hotel in Turkey”, International Journal of Hospitality Management, Vol. 25 No. 2, pp. 170-192.
viii. Al-Bahi, Salahuddin, (2016), The Impact of e-Banking Quality on Customer Satisfaction: An Empirical Study on Jordan Islamic Bank, Middle East University, Jordan.
ix. Al-Daradkeh, Mamoun and Al-Shibli, Tariq, (2002), Quality in Modern Organizations. I 1. Al Safa Publishing House, Amman. Jordan.
x. Al-Hadrawi, Hamid Kareem, (2011), Strategic Leadership and its Role in Formulating the Pioneering Marketing Strategy in Business Organizations: An Empirical Study in Pepsi Kufa Laboratory, "Al-Qadisiya Journal for Administrative and Economic Sciences, 13 (1), 8-36.
xi. Al-Hadrawi, Hamid Karim and Al-Kalabi, Amir Ne'meh, (2013), The Role of Pioneering Orientation in Customer Perception of Quality of Service: An Empirical Study of the Opinions of a Sample of Tourism Organizations (Hotels) in Najaf Province, Al-Qadisiyah Journal for Administrative and Economic Sciences, 15 (1), 223-237.
xii. Ali, Amal, (2016), The Impact of Entrepreneurial Characteristics on the Quality of Hotel Service Field Research in Babylon Governorate Hotels, University of Babylon Journal, 24 (8), 2140-2171.
xiii. Al-Kamri, Nofal and Safar, A., (2017), Evaluation of the Effect of Administrative Innovation in Achieving Sustainable Competitive Advantage of Tourism Organizations - An Empirical Study of a Sample of First Class Hotels in Baghdad City, Journal of Management and Economy, 113, 297-320.
xiv. Al-Qaisi, Suhad and Saleh, Ahmad, (2009), Diagnosis of the Reality of Entrepreneurial Patterns in Iraqi Women and their Relationship with Some Characteristics, Journal of the Media Researcher, (5), 138-152.
xv. Al-Rubaie, Laith Salman, (2008), Factors of attracting foreign students in targeting the university international markets, "An analytical study of the trends of international students at Petra University, Journal of Baghdad College of Economic Sciences, (16), 1-55.
xvi. Al-Sulaibi, Omar Gabriel, (2016), The reality of creativity and innovation management among the deans of Al-Quds University faculties, Palestine from the point of view of heads of departments, Journal of Economics and Human Development 418 (3895), 1-13.
xvii. Anderson, J. V. (1992). Weirder than fiction: The reality and myths of creativity. Academy of Management Perspectives, 6(4), 40-47.
xviii. Anning-Dorson, T. (2016). Organizational culture and leadership as mediators of service innovation and firm competitiveness: a study of an emerging economy. International Journal of Innovation Management, 20(07), 1650064.
xix. Anwar, M., Khan, S. Z., & Khan, N. U. (2018). Intellectual Capital, Entrepreneurial Strategy and New Ventures Performance: Mediating Role of Competitive Advantage. Business & Economic Review, 10(1), 63-94.
xx. Armand V. Feigenbaum , 1991, Total Quality Control :Engineering and Management, 3rd ed , Mc Graw –Hill , Inc. , U.S.A.
xxi. Ashraf, S., Ilyas, R., Imtiaz, M., & Ahmad, S. (2018). Impact of Service Quality, Corporate Image and Perceived Value on Brand Loyalty with Presence and Absence of Customer Satisfaction: A Study of four Service Sectors of Pakistan. International Journal of Academic Research in Business and Social Sciences, 8(2), 452-474.
xxii. Babbie, E. R. (2011). Introduction to social research. Wadsworth Cengage learning.
xxiii. Barringer and D. Ireland, (2006). Entrepreneurship. Prentice-Hall.
xxiv. Birley, S., & Muzyka, D. F. (Eds.). (1997). Mastering enterprise. Financial Times Management.
xxv. Bolton, B. K., & Thompson, J. (2004). Entrepreneurs: Talent, temperament, technique. Routledge.
xxvi. Bracker, J. (1980). The historical development of the strategic management concept. Academy of management review, 5(2), 219-224.
xxvii. Chirani, E., & Hasanzadeh, R. (2013). The Aspects of Organizational Entrepreneurship in Competition Environment. Kuwait Chapter of Arabian Journal of Business and Management Review, 33(860), 1-6.
xxviii. Churchill Jr, G. A. (1979). A paradigm for developing better measures of marketing constructs. Journal of marketing research, 16(1), 64-73.
xxix. Crossan, M. M., & Apaydin, M. (2010). A multi‐dimensional framework of organizational innovation: A systematic review of the literature. Journal of management studies, 47(6), 1154-1191.
xxx. David, F. R., & David, F. R. (2003). Strategic management Concepts & cases. Prentice Hall.
xxxi. Deming , W . E.(1988). Out of the crisis . Cambridge ,Massachusetts Institute of Technology.
xxxii. Elshaer, I. (2012). What is the Meaning of Quality?
xxxiii. Fagerberg, J. (2004). Innovation: a guide to the literature. Georgia Institute of Technology.
xxxiv. Filser, M., & Eggers, F. (2014). Entrepreneurial orientation and firm performance: A comparative study of Austria, Liechtenstein and Switzerland. South African Journal of Business Management, 45(1), 55-65.
xxxv. Goetsch, D. L., & Davis, S. B. (2014). Quality management for organizational excellence. Pearson.
xxxvi. H. Stevenson, M. Roberts, and H. Grousbeck, (1989). New Business Venture and the Entrepreneur .Homewood, IL: Irwin.
xxxvii. Hair, J. F., Anderson, R. E., Tatham, R. L., & William, C. (1998). Black (1998), Multivariate data analysis.
xxxviii. Hakim, Laith and Ali, Ahmed, (2017), Strategic leadership and its reflection in the development of organizations - IECI as a model, Al-Ghari Journal of Economic Management, 14 (2).
xxxix. Hamoud, Khudair Kadhim, (2009), Total Quality Management, 4th Floor, Al-Masirah Publishing & Distribution House, Amman, Jordan.
xl. Hill, P., 1977. On goods and services. Review of Income and Wealth, 23 (4), 315–338.
xli. http://studies.aljazeera.net/en/reports/2017/02/170209131200736.html#a9
xlii. http://www.mota.gov.jo/Contents/Statistical_Summary_2017_Ar.aspx
xliii. https://www.mota.gov.jo/Contents/Statistical_Newsletter_2016-3rdAr.aspx
xliv. https://www.mota.gov.jo/Contents/statistics_2018Ar.aspx
xlv. Idris, Wael and Al-Ghalabi, Taher, (2016), Strategic Management. Wael Publishing House, Amman, Jordan.
xlvi. Ireland, R. D., Kuratko, D. F., & Morris, M. H. (2006). The entrepreneurial health audit: Is your firm ready for corporate entrepreneurship. Journal of Business Strategy, 27(1), 10-17.
xlvii. J. Schumpeter, (1934). The Theory of Economic Development. Harvard University Press, Cambridge.
xlviii. Jassim, Arshad Abdul Amir, (2018), The Role of Entrepreneurship and Entrepreneurial Thinking in Enhancing the Quality of Banking Service: An Exploratory Study on a Sample of Officials of Iraqi Private Sector Banks in Najaf Province, Al-Kufa Arts Magazine, 1 (36), 293-338.
xlix. Jihane Lahrour & Amal Maaninou "The management of the innovation: A complex process " IOSR Journal of Business and Management (IOSR-JBM) 20.8 (2018): 32-37.
l. Jones, G. R. (2013). Organizational theory, design, and change. Upper Saddle River, NJ: Pearson,
li. Kephart, P., & Schumacher, L. (2005). Has the'glass ceiling'cracked? An exploration of women entrepreneurship. Journal of Leadership & Organizational Studies, 12(1), 2-15.
lii. Khasawneh, owner. (2017). The Jordanian Economy: Imbalances and Challenges
liii. Krajewski, L., & Pitzman, L. (1996). Study Guide to Operations Management: Strategy & Analysis. Addison-Wesley.
liv. Krejcie, R. V., & Morgan, D. W. (1970). Determining sample size for research activities. Educational and psychological measurement, 30(3), 607-610.
lv. Lafley, A. G., & Charan, R. (2008). The game-changer: How you can drive revenue and profit growth with innovation. Crown Business. 1st edition.
lvi. Lafta, Baida Star, (2015), Dimensions of Leadership and its Relationship to Green Manufacturing Strategies: An Empirical Study at Baghdad Soft Drinks Company, Baghdad University, Iraq.
lvii. Landau, R. (1982). The innovative milieu. In Managing Innovation. The Academy of Management Journal .Vol. 31, No. 3. pp. 512-543
lviii. Lovelock, C. H., & Wright, L. (1999). Principles of Services Management and Marketing. Prentice Hall.
lix. Lumpkin, G. T., & Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of management Review, 21(1), 135-172.
lx. Malik, S. A., Akhtar, F., Raziq, M. M., & Ahmad, M. (2018). Measuring service quality perceptions of customers in the hotel industry of Pakistan. Total Quality Management & Business Excellence, 1-16.
lxi. Manimala, Mathew, (2006). "Entrepreneurship Globalizing Economy" ,IIMB Management Review, 18. 283.
lxii. Ministry of Tourism and Antiquities, (2016). Statistical Bulletin
lxiii. Ministry of Tourism and Antiquities, (2017). Statistical Bulletin
lxiv. Ministry of Tourism and Antiquities, (2018). Statistical Bulletin
lxv. Mohammed, Saeed Abdullah, (2013), Possibility of Strengthening Entrepreneurship Strategies from the Perspective of Strategic Direction, Rafidain Development, 35 (112), 257-285.
lxvi. Nassour, Rizan and Ibrahim, Noor (2017), Measuring the Quality of Hotel Services Provided in Lattakia Hotels from the Guest Perspective, Economic and Legal Science Series, 38 (4) 2079-3073.
lxvii. Nawala, Maryam (2016), The Importance of Creativity and Innovation in Enhancing the Quality of Banking Services, Unpublished PhD Thesis. Faculty of Economic and Commercial Sciences and Facilitation, University Jilali Liabis-Sidi Bel Abbes, Algeria.
lxviii. Noori, Hamid.& Radford, Russell 1995, International Edition production and operations management (total. Quality and responsiveness). McGraw Hill, New York, USA.
lxix. Norman, D. A., & Verganti, R. (2014). Incremental and radical innovation: Design research vs. technology and meaning change. Design issues, 30(1), 78-96.
lxx. Pain, D. (2011). Product innovation in non-life insurance markets: Where little “i” meets big “I”. Sigma, 4, 1-40.
lxxi. Prakash, A., & Mohanty, R. P. (2013). Understanding service quality. Production Planning & Control, 24(12), 1050-1065.
lxxii. Qaloun, Djilali, (2013), Service Quality Management, High School of Commerce, Algeria.
lxxiii. Rank, J., Pace, V. L., & Frese, M. (2004). Three avenues for future research on creativity, innovation, and initiative. Applied psychology, 53(4), 518-528.
lxxiv. Ratanapornsiri, V. (2003). The moderating influence of strategic flexibility on relationship of market orientation and business Performance. Doctoral dissertation, Nova Southeastern University.
lxxv. Rifai, Ahmad, (2019). The impact of the Jordanian tourism sector on economic development in Jordan. The 9th Economic Conference entitled: Economic and Administrative Reform and Adaptation Policies in Jordan and the Arab World 2019.
lxxvi. S. Shane and S. Venkataraman, “The Promise of Entrepreneurship as a Field of Research, Academy of Management Review. 25, 2000:217-226
lxxvii. Sabeel, (2016). Article: Internal reasons behind the decline of tourism in Jordan. http://assabeel.net/14793
lxxviii. Sadler-Smith, E. (2015). Wallas’ four-stage model of the creative process: More than meets the eye? Creativity Research Journal, 27(4), 342-352.
lxxix. Sakarneh, Bilal Khalaf, (2008), strategies of leadership and its role in achieving competitive advantage, the Journal of Baghdad College of Economic Sciences University, No. (17) Baghdad, Iraq.
lxxx. Salah El-Din, Nisreen, (2016), Evaluating the Quality of University Services Using the SERVERF Actual Performance Model: A Case Study of the Faculty of Education, Ain Shams University, Egypt.
lxxxi. Sarhan, Nael Musa, (2011), Principles of Hotel Management, Ghaidaa Publishing House, Amman. Jordan.
lxxxii. Shattock, Michael (2005) European Universities for Entrepreneurship: Their role in the Europe of Knowledge. The Theoretical Context. Higher Education Management and Policy, Special issue: entrepreneurship, vol. 17, no. 3, 13–25.
lxxxiii. Wiklund, J. & Shepherd, D.A. 2003. ‘Knowledge-based resources, entrepreneurial orientation, and the performance of small and medium-sized business’, Strategic Management Journal, 24(13).
lxxxiv. Zahra, Ben Kaid Fatima, (2017), adopting a strategic entrepreneurial approach as a new management to enhance competitiveness, University of Bordj Bou Arreridj, Algeria.
lxxxv. Zikmund, W.G. (2003) Business Research Methods. 7th Edition, Thomson/ South-Western.
Cite this Article: