Uzma Rasool Khan, Areeba Saeed Khan, Hafiza Wajiha Umber, Kanwal Shan, Student, Hafiza Wajiha Umber, Anum Ahmad, Impact Of Transactional & Transformational Leadership Styles On Organizational Commitment -A Case of Private Sector Universities Of Karachi., International Journal of Management Sciences and Business Research 11(2016):100-108 DOI: 10.5281/zenodo.3466381

Syahmardi Yacob, Erida, Sry Rosita , Hayder Alhadey, Anum Ahmad, The Effect of Experiential Marketing on Customer’s Brand Loyalty in Modern Retail Business: A Case Study of Jambi City in Indonesia, International Journal of Management Sciences and Business Research 01(2016):125-135 DOI: 10.5281/zenodo.3463859