Prof Siba Borah Publications

Impacts of Marketing Strategies on Entrepreneurial Development in the Gambia

Abstract References DOI: 10.5281/zenodo.3490044

Author(s): Abdoulie Sohna , Prof Siba Borah ,

Pages: 01-13 Views: 1211 Downloads: 412

The Effect of User Interface Design and User Experience Design on Consumers Purchase Intentions of Shopee Application in Indonesia with Ease of Use as A Mediating Variable

Abstract References DOI: 10.5281/zenodo.7660199

Author(s): Nabila Auwabina , Ramadania , Nur Afifah , Juniwati , Mustaruddin ,

Pages: 01-10 Views: 330 Downloads: 110

The Influence of Visual Merchandising and Hedonic Motivation on Impulse Buying Through Shopping Enjoyment as an Intervening Variable

Abstract References DOI: 10.5281/zenodo.7660217

Author(s): Nurmalia Sari , Ramadania , Nur Afifah , Bintoro Bagus Purmono , M.Rustam ,

Pages: 20-28 Views: 273 Downloads: 83

Commercially Viable Reverse Logistics in Pakistan: Extending the Supply Chain for a Sustainable Competitiveness

Abstract References DOI: 10.5281/zenodo.3455966

Author(s): Noman Ahmed , Kashif Sarwar – ,

Pages: 54-65 Views: 401 Downloads: 116